• The Silicon Valley giant had announced earlier that the company would be accelerating its cloud business soon.
• The move takes Google a step further in its plan to increase its cloud initiatives and compete with Microsoft & Amazon in the space.

Google LLC (Google), a renowned California-based multinational technology firm, has reportedly announced its intention to acquire a small Israel-based cloud migration startup, Alooma Ltd. (Alooma).

Reports cite, the proposed acquisition appears to be another step by the Silicon Valley giant to further its plans to increase its cloud initiatives and compete with prominent players such as Microsoft & Amazon in the space.

According to a press release by Google, Alooma helps enterprise firms with the streamline migration of their database on to the cloud through its innovative data-pipeline tool which enables enterprises to transfer their data, that is stored on numerous sources, into a single data-warehouse. This feature makes Alooma an ideal fit for Google as it allows the company to help its enterprise customers a secure & easy way to transfer their data to its platform.

The highly simplified migration path facilitated by Alooma would also be opening the door for the company’s customers to take full advantage of the array of technologies Google has to offer, including security, analytics, machine learning & AI.

The deep expertise that the Alooma team would bring to Google Cloud across the domains of open source & enterprise databases would also prove to be helpful for the company to develop additional capabilities of migration within the Google Cloud Platform.

The newly appointed Cloud Chief of Google, Thomas Kurian had stated earlier this month that the market would be witnessing the company accelerate its growth at a rate that is even faster than the one it had to date.

According to reports, the financial information related to the proposed acquisition has not been unveiled by both companies yet.